Japan Ship Machinery and Equipment Association (JSMEA) attended Marintec South America 2015 on Aug. 11-13, 2015 in Rio de Janeiro, Brazil, where in partnership with seven member companies, it opened a Japan pavilion. This was the association’s sixth consecutive year of participation in Marintec South America since its first presence at the international exhibition in 2010.
JSMEA had created the online version of its brochures of machinery and equipment for offshore oil and gas developers, titled “Japanese marine equipment supporting OFFSHORE”, and of eco-friendly products for ships operated on river routes and other commercial vessels, named “Japanese Marine Eco-Products”. During Marintec South America 2015, it promoted Japanese machinery and equipment products at its booth with the Web sites available for visitors to browse.
On Aug. 10, a day before the opening of Marintec South America 2015, the Ministry of Land, Infrastructure, Transport and Tourism (MLIT) of Japan organized a round-table meeting for parties representing the Japanese and Brazilian public and private sectors. From JSMEA, Mr. Masaharu Ono, vice-chairman of the association and many from member ship machinery and equipment makers joined the meeting, which was convened for the fifth time.
At the round-table meeting, five JSMEA members delivered presentations to local enterprises. Brazil was represented by officials of the Ministry of Development, Industry and Foreign Trade (MDIC) as well as executives of Petróleo Brasileiro S.A. (Petrobras), shipbuilders and other companies and organizations. Petrobras gave a briefing on its business and management plan for the five years from 2015 to 2019. Many questions were asked and answered enthusiastically during the meeting.
Following the round-table meeting, JSMEA held a reception jointly with Nippon Kaiji Kyokai (ClassNK). The co-hosts invited many parties from the local public and private sectors concerned with maritime affairs to the event, which was entitled “Japan Night”. A total of 127 people, including approximately 80 locals, gathered at the reception to develop and deepen friendships. The attendance was an uptick over the 116 counted in 2014. Those attending this year were on behalf of the public and private sectors of Japan and Brazil, including the National Agency of Petroleum, Natural Gas and Biofuels (ANP); Petrobras; Petrobras Transporte S.A. (Transpetro); shipping companies; shipbuilders; ship machinery and equipment manufacturers.
Taking advantage of its trip to Brazil, JSMEA conducted the activities described below together with affiliated ship machinery and equipment manufacturers to vigorously promote Japanese products as well as to exchange information and forge relations with local enterprises.
Calling at companies and holding discussions with customers enabled JSMEA to understand the Brazilian maritime industry more deeply. Through the business trip to Brazil, in addition, it established favorable business relations with member companies that participated in Marintec South America for the first time. Members were contacted so many times after visiting local firms and products’ users, which led JSMEA to conclude that its courtesy visits were also highly successful.
JSMEA carried out the following side activities while in Brazil:
(1) Aug. 10: Visited the National Association of Naval Industry (SINAVAL);
(2) Aug. 11: Visited designer firm AMEC Kromav S.A.;
(3) Aug. 11: Delivered presentations to each other with the Industry Federation of the State of Rio de Janeiro (FIRJAN) at the venue of Marintec South America 2015 regarding possibilities of establishing relations of cooperation;
(4) Aug. 11: Met with the FIRJAN to exchange views on concluding a memorandum of understanding;
(5) Aug. 12: Visited designer firm Projemar S.A.;
(6) Aug. 13: Met with Petrobras, Transpetro and the ANP to exchange views.;
(7) Aug. 17: Visited the government of Amazonas’ Secretariat for Planning and Economic Development (SEPLAN); and
(8) Aug. 17: Visited shipyard Beconal—Bertolini Construção Naval da Amazonia Ltda.
During its trip to Brazil, JSMEA realized that circumstances had changed drastically in the six years since it first attended Marintec South America in 2010. However, the association made sure the amicable business relations that it had developed with Brazilian enterprises still remained strong, when seeing examples such as local parties warmly welcoming its mission, attending the Japan Night reception and visiting the Japan pavilion. JSMEA is now determined to continue discussions on what efforts it can make in the future to do more business in Brazil and with Brazilian partners, convening meetings of its Global Strategic Plan Review and Offshore Development Strategy Review boards.
(1) Members of the Japan pavilion
Members that exhibited services and/or products: Kawasaki Heavy Industries, Ltd.; Daihatsu Diesel Mfg. Co., Ltd. and Yanmar Co., Ltd.
Members that displayed panels: Uzushio Electric Co., Ltd.; Ecomarine Technology Research Association; Shinko Ind. Ltd. and Fuji Trading Co., Ltd.
(2) Enterprises that gave presentations at the round-table meeting
AMEC Kromav, Associação Brasileira das Empresas de Construção Naval e Offshore (ABENAV)
Associação Brasileira de Máquinas e Equipamentos (AVIMAQ)
Japanese Consulate General in Rio de Janeiro
Ecomarine Technology Research Association
Fukui Seisakusho Co., Ltd.
Japan Radio Co., Ltd.
Yanmar Co., Ltd.
Kobe Steel, Ltd.